The bottle is a festive yellow-green pastiche of the 5 Hour Energy red-orange. I can't say this is the only place that On Go Energy Shot borrows from the established success of 5 Hour Energy. "0 net carbs, no sugar, lasts for hours, electrolytes, no crash". "Not recommended for children". The bottle also warns, "CAUTION: Limit additional caffeine intake to avoid the jitters. Niacin may cause increased blood flow near the skin, resulting in temporary redness and a feeling of warmth".
I was rather impressed that On Go Energy Shot didn't job to plugging its product line with scantily clad women. The marketing materials they sent us were all professional, and didn't look like they were made to appeal to horny little boys who hit on female characters in MMORPGs all day (not saying that doesn't require a copious amount of energy). I mean "A/S/L" is 5 keystrokes, and 6 if properly punctuated "A/S/L?".
IMHO, this tastes better than every other energy shot, and better than a good number of energy drinks. Very lemon-limey, and has little to no offensive aftertaste (assuming you like lemon and lime). On Go Energy Shot is everything it claims to be...unlike hotteen19f, who was neither hot, teen nor female...perhaps worst of all, he didn't even look like Avril Lavigne. I was very energized after drinking this energy shot, and would put it on par with almost any other energy shot I've imbibed to-date.
Cost is certainly a concern. Even with as good tasting, and effective as this shot is, I think $3 is excessive. If this was available at Upshot Energy Shot prices, this could be in the running for a perfect 10 rating. As it stands, it's really only lacking in value.
On Go Energy Shot sent me an informational brochure, and, besides restating what is on the bottle, it went on to describe On Go Energy Shot as "One heck (edited for the our younger viewers) of a shot of energy". On Go, I'll thank you kindly to watch your language; we're a family-friendly outfit. Well, they supplied some reasons.