Tab Energy is a new energy beverage created for women. Tab is completely pink right down to the 10.5 ounces of sugar-free fluid. Each can contains only 5 calories and is now available in single cans or four packs.
Firstly, I wasn't expecting much from this beverage. I was subjected to regular tab during some of my childhood (until, thankfully, Clearly Canadian came along). On a positive note, this tastes better than regular Tab, on a negative note, that's not saying a lot. The taste is something of a watermelon flavor, only coated in fake sweetener, and some vegetable juice (for color)(yes, that is actually on the back of the can). I didn't enjoy the flavor, certainly not as much as I enjoyed Go Girl.
The energy was just another day at the office. I drink a lot of energy drinks, so it takes something above average for me to notice that it's doing something. I also have a tendency to pass out from exhaustion around 3pm if it's underpowered. I didn't really notice anything, so I'm giving it a perfect "5" for energy.
At 10.5 oz., it's a little bigger than the Red Bull Sugar Free, but lacking 5.5oz on Monster Lo Carb which is readily available for $1.50.
This may be the worst energy drink ever. I'm not even sure if the product itself or the marketing ploy is more disappointing. Let's start with a full webpage full of absolutely nothing. The part that I enjoyed the most was a Q&A section which states and restates the same idea over a series of 15 or so questions that never actually lead to any information about the beverage. Specifically the answer portions mention several times how the drink is "created especially for women", but never once tells what about this drink is great for women besides the pink packaging. Yes Tab Energy proudly states that it has only 5 calories, but there have been tons of other sodas with even less than 5 but don't market themselves as a women's product.
Tab Energy has a horribly bitter raspberry artificial sweetener taste to it. I was very shocked to see how badly this tasted after several friends recommended that I try it. Towards the end I really had a hard time trying to finish Tab because it certainly is not a smooth beverage. This is one of those drinks that I'm not upset about spending the money to get it or the fact that I got a four pack and now have two more of these terrible drinks taking up space in my fridge until I can find an unsuspecting victim to con into drinking them, but I just want to be able to warn people about how incredible bad every aspect of this product is.